
1
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How Many Responsive Search Ads does Google Ads permit?
Sky is the Limit? Not here.
15 June 2024
In short, 3 (three)
According to the Google Ads documentation, 3 Responsive Ads are the limit per Ad Group.
It's informed by this Google Ads Help post.
We'd like to confirm that in real life and tested if we could upload more than 3.
No joy as you can see below:


But 3 Responsive Ads per Ad Group are enough?
Well, following the best of Combinatorics, using ALL the 15 Headlines + ALL the 4 Descriptions we'd have 3,060 different combinations for your ads!

Using the best of Google Ads AI, that amount is certainly more than enough to find the BEST combination, for the BEST user, at the BEST location, at the BEST time of the day, at the BEST time of the week, etc. 😉
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